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Suzette Bailey

Recognised Expert

Recognised SourceBottle subscriber. Holder of an Expert Profile with contact details/backgrounder.

Bachelor of Science in Genetics and Bio-Chemistry – University of Melbourne
Graduate Diploma in Public Administration – University of Canberra (UC)
Masters in Internet Communication (minor in Knowledge Management) – University of Canberra (UC)
Certificate IV in Business (Wisdom Learning Pty Ltd)
Certificate IV in Training and Assessment (Mantra Training and Development Pty Ltd
Certificate IV in Project Management (Mantra Training and Development Pty Ltd)
Stop wasting knowledge and leaving it sitting on the "shelf"! reKnow transforms complex content into easy-to-understand and engaging content
Female CEO and co-founder of reKnow Pty Ltd. An Australian startup transforming how organisations use their knowledge. reKnow helps organisations prevent knowledge loss and realise new value from existing knowledge. These approaches involve using tailored natural language A.I. to contextualise and repurpose existing organisational knowledge in new ways.

Experienced small business owner - built and ran a multi-million dollar business for over 22 years delivering information, knowledge and records management services to government and corporations.

Knowledge and information management specialist - with a focus on how information is understood and used in an organisation backed by a Masters in Internet Communication.

Ran the first ever global Content Marketing Summit on Clubhouse with over 1,400 attendees from over 25 countries.

Experienced speaker and registered trainer - presented at dozens of conferences on information management and marketing topics over the last ten years. Led commercial training in information, systems and management topics.

Artificial Intelligence
Knowledge management
Information management
Transforming complex language into plain language
Working Smarter not Harder
Systems thinking
Making complex systems simple
Pets (Mother of 2 kittens, 4 chickens and a cockatiel)
Sci-fi particularly Star Trek because of my background and interest in Science
Reading Sci-fi and Fantasy
Fascinating discussions
Lifelong Learning
Five years ago when I tried to pivot my successful information management business, I found my skill in doing 6-figure deals with government agencies didn’t translate to selling $500 courses to small business owners. I struggled to continually generate the marketing content required to sell to this new audience.

So when I saw the opportunity in late 2020 to use world-leading AI to generate marketing content for businesses, I took it.
Cofounding SimpleMarketing.AI, I leveraged my 21 years spent running a multi-million dollar business to quickly build international partnerships and release Australia’s first AI Content Engine, generating the content required by businesses short on marketing and technical skills to help them attract and engage customers.

In the process, I became a leading global authority on AI use in business and an advisor supporting thousands of small business owners to elevate their marketing with the assistance of AI.

As an experienced business owner, I spent over 22 years designing and implementing information management systems for government agencies and corporations before stepping into the AI world.

During that time I overcame life-threatening illnesses and raised four children while building and operating her first multi-million dollar business. Now I'm building a new startup - reKnow Pty Ltd